Live webinars
Real use cases from the marketing leaders who built them. Live, with time for your questions. Free to attend.
Build your Content Marketing System
What we’ll cover:
✦ Content creation as a top AI use case
✦ High quality content production
✦ How to avoid AI Slop: brand guardrails, QA agents, learning loops and evals
✦ Content assistants, automation and agents
✦ Live Demo: GEO Content Agent
✦ Live Demo: Webinar Repurposing Agent
Who it’s for: Marketing leaders and Content Marketing teams
When: 24 September 2026, 3pm UK ✦ 10am ET
Webinar replays
Missed a webinar? Access full recordings and slides from past webinars, available to download anytime.
✦ Agentic Leadership Showcase ✦
Inside Brainlabs
How a 1,000-person company is going AI-native
Inside the webinar:
✦ From individual AI use to one shared agentic system
✦ Governance that holds when the work is client-facing
✦ How one person’s build becomes everyone’s tool
✦ The AI dashboard: measure the building, not the spend
✦ How to train and hire for an AI-native team
You’ll get the full recording and Dan’s presentation.
Inside VEED and Essity: AI Adoption Playbooks
What we'll cover:
— Why AI adoption is the make-or-break leadership challenge
— Case study: Lisa Vecchio on VEED's 3-day Agentic GTM offsite
— Case study: Gael De Talhouet on Essity's 4-phase enterprise rollout
— How to surface champions (and what to do with resistors)
— Building agentic momentum into a weekly cadence
— What both leaders are rolling out next
Building an Agentic Marketing Team
What we'll cover:
— The future of agentic marketing
— Agents as new roles on your team
— The 4 levels of agentic AI
— AI assistants vs agent-building tools
— The 9 agentic skills every marketing leader needs
— How to become an agentic leader
Build your first agent
Your First Strategic Marketing Agent
Inside this webinar:
— Master the 3 components of a Claude agent: Project, Connectors and Skills
— Build your first Cowork Project: workspace folder and custom instructions
— Connect your first Connectors: Gmail and Google Drive
— Use your new agent and try marketing use cases
— Write your first Skill: the Campaign Concept Generator
You'll get the full Live Build recording, presentation and playbook.
Become the Agentic CMO
1,200 registrations. 600 live attendees.
Inside the webinar:
— 3 levels of Agentic AI
— The AI Value Framework
— Content creation
— Quality at scale
— The Agentic CMO Framework
— Build: My Content Engine in Cowork
— Architect: GEO Content Production
You'll get the full recording and presentation deck.
Written by marketing practitioners leading agentic: strategy, adoption, use cases, playbooks and case studies, plus invites to live webinars and events.