November 12, 2026 ✦ London

November 12, 2026 ✦ London

Agentic Marketing Hackathon

Agentic Marketing Hackathon

Agentic Marketing Hackathon

​Join us in Brainlabs office to build content agents together in a single session.

✦ For teams of 3 marketers from the same company

✦ On Thursday 12 November, 5:30- 9pm UK time

✦ At Brainlabs office in Old Street, London

Agentic Marketing Hackathon: a marketing team of three and a small robot on a London rooftop at sunset, Applied AI Academy x Brainlabs

Let's build agents together!

Who is it for?

Who is is for? Marketing teams of 3 marketers from the same company. You can be Head of Marketing, Growth, Content or Content Manager or Campaign manager or SEO Manager. Anyone who produces written of visual content.

What are the requirements? You need to use AI every day and have built simple assistants. One application per company.
What tools can I build in? Any agentic tool: Claude / Claude Code, ChatGPT Work, Codex, Copilot Cowork and any visual tools from Higgsfield to Flora. Please see that your connectors are enabled, switched on for all 3 of you.

How will I know what to build? If you can write a brief, you can build an agent. The AI Coaches help you through every step.

What if I'm liost? We'll have o the ground a team of AI Coaches: marketign elades who udnerstand content production and buidl agents themselves. YOu are in good hands.

How to apply

How to apply

Three steps to the hackathon

Three steps to the hackathon

Three steps to the hackathon

Apply if you use AI every day and have built simple assistants. One application per company.

Apply if you use AI every day and have built simple assistants. One application per company.

By Friday 30 October 2026
1. Apply

One person applies for the whole team of 3. We confirm places by Wednesday 4 November 2026.

1. Apply

One person applies for the whole team of 3. We confirm places by Wednesday 4 November 2026.

Monday 9 Nov, 1-2pm UK, on Zoom
2. Join the kick-off

We share the hackathon rules and brief you on what to build, with Jamie Faulkner from Brainlabs.

2. Join the kick-off

We share the hackathon rules and brief you on what to build, with Jamie Faulkner from Brainlabs.

Monday 9 November 2026, 1pm to 2pm UK, on Zoom
2. Join the kick-off

We share the hackathon rules and brief you on what to build, with Jamie Faulkner from Brainlabs.

Thursday 12 November 2026, 5:30pm to 9pm
3. Join the hackathon

Build your agent with your team at Brainlabs in London, supported by AI Coaches, then show it to the room.

3. Join the hackathon

Build your agent with your team at Brainlabs in London, supported by AI Coaches, then show it to the room.

Thursday 12 November 2026

Hackathon agenda

Hackathon agenda

Brainlabs, White Collar Factory, 2 Old Street Yard, London EC1Y 8AF
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5:30pm ✦ Arrive

Meet the AI Coaches and the other teams, find your table and set up your tools.

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5:30pm ✦ Arrive

Meet the AI Coaches and the other teams, find your table and set up your tools.

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6pm ✦ Build

Two hours to build your agent as a team, with dinner and AI Coaches on hand.

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6pm ✦ Build

Two hours to build your agent as a team, with dinner and AI Coaches on hand.

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8pm ✦ Showcase

Up to 10 teams show what they built. We close at 9pm.

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8pm ✦ Showcase

Up to 10 teams show what they built. We close at 9pm.

What will you build?

What will you build?

An AI agent that automates one content process your team runs every week. Some ideas:

Email production: from the brief to send-ready emails in your brand voice, checked against your quality bar.
Landing pages for performance channels: one brief in, on-brand pages out for every campaign and channel.
SEO blog pipeline: from keyword research to a publish-ready article, with editorial QA on every piece.
LinkedIn content: from a topic or an insight to publish-ready posts your team is proud to sign off.

Or a GEO content machine, or whatever your team actually publishes. By the end of the hackathon your team has a working agent you can use at work.

Or a GEO content machine, or whatever your team actually publishes. By the end of the hackathon your team has a working agent you can use at work. By the end of the hackathon your team has a working agent you can use at work.

Frequently asked questions.

Frequently asked questions.

How do we apply?

One person applies for the whole team of 3 and we take one application per company. The form asks for your names, roles and the content process you’d like to make agentic. It takes about 5 minutes. Applications close on Friday 30 October 2026 and we confirm places by Wednesday 4 November 2026.

Who can join?

Marketing teams of 3 colleagues from the same company who already use AI every day and have built simple assistants. In-house or agency, B2B or B2C, scale-up or enterprise. You bring your brand and one content process to automate.

Why join the kick-off call?

The kick-off is where we share the hackathon rules and brief you on what to build. Jamie Faulkner from Brainlabs shares how Brainlabs produces content. It’s on Monday 9 November 2026, 1pm to 2pm UK time, on Zoom, and the recording is in our community if you can’t make it.

What can we build?

An AI agent that automates one content process your team runs every week: email production, landing pages for performance channels, an SEO blog pipeline, LinkedIn content, a GEO content machine, or whatever your team actually publishes. By the end of the hackathon your team has a working agent you can use at work.

Which tools can we use?

Any agentic tool with connectors enabled: Claude, ChatGPT, Codex, Copilot or any other tool your company uses. Please make sure all three of you have access before the day.

Do we need to know how to code?

No. If you can write a brief, you can build an agent. The AI Coaches help you through every step.

Does it cost anything?

No. The hackathon is free and dinner is on us. All we ask is that your whole team of 3 comes.

Bring your team. Build your agent. Join the marketing teams building with agentic AI.

Bring your team. Build your agent. Join the marketing teams building with agentic AI.