Join our 4-week Sprint for marketers ready to build an agentic content system. On brand, high quality, every time.
✦ Build 5 agents: Content Repurposing, Social Media, GEO Content Pipeline, Campaign Launch and your own bespoke agent.
✦ Present your bespoke agent at the Showcase.
✦ Produce high-quality on-brand content, not AI slop.
✦ Deploy your agents team-wide, with reusable playbooks to keep building.
Tired of AI slop? So are the marketers we asked. Their challenges in their own words.
Slop, not content
“Content produced is at best bog standard slop, at worst full of inaccuracies.”
Accuracy and authenticity
“Getting accurate research for content development.”
Content that AI engines cite
“Producing content that appeals to all engines and audiences at scale.”
The brand voice gets lost
“Not being able to customise with our unique brand identity, tone and voice.”
No end-to-end engine
“Building an end to end AI-powered content engine.”
Consistency at scale
“Getting consistently great quality output.”
Week 1: Kick-off and on-demand content
4 hours of on-demand content on Claude, Projects, Connectors, Skills, Automation, AI Quality and Content Systems, plus 4 content system demos.
Week 2: Content Repurposing Agent
Turn a blog post into an email. Build 2 skills and a QA loop that scores every draft against a rubric.
Week 2: Social Media Agent
Build an Instagram or LinkedIn social media agent. 4 skills chained into one workflow.
Week 3: GEO Content Pipeline
Produce the blogs AI engines cite. 5 skills run by an orchestrator.
Week 3: Campaign Launch Agent
Launch campaigns based on your objectives and produce channel-specific assets on brand.
Week 4: Showcase your bespoke agent
Architect and build a bespoke agent for your marketing team.
You build, not just learn.
After every Live Build you leave with a working agent customised for your company. Every playbook is yours to reuse. Not slides. Not theory.
High-quality, on-brand content.
Every agent carries your brand voice and delivers high-quality output. The same toolkit we use to build agentic systems for real brands.
Power up your career.
Content engineering is the skill set marketing teams are hiring for. Leave with 5 built agents and showcase them in your agentic portfolio.
Tested in real marketing teams.
Informed by hands-on experience leading AI content, campaigns and adoption at companies like Sports Direct, FLANNELS, Veygo and Oxford Online Pharmacy.
Sprint structure
On-demand content, Live Builds, supported by a peer group of marketers.
What you need to join
Daily AI use: You use an AI chatbot every day, Claude, Copilot or ChatGPT, and you’ve built a few simple assistants.
Claude: Claude Max (individual), Team or Enterprise plan, with Connectors enabled.
20+ hours commitment: Expect to spend 5 hours a week on the Sprint. We advise taking 2 days off in weeks 2 and 3.
B2B or B2C. Solo, scale-up or enterprise. The playbooks are industry and tool-agnostic. If you can write a brief, you can build.
In-house content and marketing teams: Heads of Content, Content Managers and Marketing Managers who own the content calendar and want it to run on agents they built.
Solo marketers: you are the content team and much more. Join to build the system once and produce content like a team of ten.
Founders: you write the content because no one else can sound like you. Build the agents that can.
Consultants and agencies: build the agents once, customise them per client and add agentic content delivery to your offer.
What marketers say about our programmes
New programme, proven method. Here is what Agentic CMO Accelerator graduates say about building with Victoria and Sergio.
Victoria and Sergio don’t deal in theory. Everything is practical and grounded, built to apply the same week you learn it. Within weeks the quality of our AI output climbed by around 80%.
Ola Szaran
I’ve been able to create a workflow for our blog production. It already has scraped hours off ideation to publication time.
Judith van Dijk
It taught me to build out complex workflows, skills and agents that reengineer how marketing actually gets done.
Jessica Rhodes
The practical, hands-on approach. This wasn’t theory, it was ‘here’s how you actually do it.’
Tate Gibson
Agentic Content Sprint: £1,750 +VAT
✦ Build 5 agents delivering on-brand, high-quality content for your company
✦ 4 hours of on-demand content, available for 3 months
✦ 9 live sessions: 4 Live Builds, Kick-off, Office Hours, 2 Build Reviews and the Showcase, all recorded
✦ Reusable agent playbooks and the quality toolkit, yours to keep
✦ Certificate of completion
Most marketers on our programmes are company-sponsored. Companies pay £2,000 to £10,000 for a single agent build. In the Sprint you build 5, and you come back with working content agents, reusable playbooks and the skill set to deploy them across your team. Send your manager our pre-written email.
For marketing leaders ready to lead agentic change
The Content Sprint is for marketers ready to build agents.
The Agentic CMO Accelerator is for marketing leaders ready to architect an agentic marketing system and lead agentic change.
✦ Create your AI Marketing Roadmap and Team Adoption plan.
✦ Architect an agentic marketing system with a context layer and learning loops.
✦ Train your team with the content, framework and playbooks we provide.
How much time do I need?
Plan for about 5 hours a week, 20 hours or a little more across the 4 weeks. Week 1 is the lightest: around 4 hours of on-demand content on your own time, plus the Kick-off and Office Hours. Weeks 2 and 3 are the heart of the Sprint, with two 90-minute Live Builds and a Build Review at the end of each week. Week 4 is your own build: your submission on the Wednesday and the Showcase on the Thursday. Around these sessions you will spend about 8 hours in Solo Build, customising each agent for your business. We advise taking 2 days off in weeks 2 and 3. It is a Sprint: intense for 4 weeks, and at the end you have a working agentic content system.
Do I need to know how to code?
No. Everything is built in Claude, which means no code and no terminal. The skill you need is the one you already have as a marketer: if you can write a clear brief, you can build every agent in this Sprint, because a good agent starts with a good brief.
What do I need before we start?
First, a Claude Max (individual), Team or Enterprise plan, with Connectors enabled. Second, daily use of an AI assistant, whether that is Claude, Copilot or ChatGPT, and a few simple assistants already built, so we can start at skill refinement rather than at prompting.
My company uses ChatGPT or Copilot, not Claude. Is this for me?
Yes. You build in Claude during the Sprint because it is the easiest agentic AI tool to build with. The agentic skills you take away are tool-agnostic. The frameworks, the playbooks and the quality toolkit work on any agentic tool, including Copilot Cowork, Copilot Studio, ChatGPT Work and Codex. Many of our Accelerator graduates built on Claude to learn the method and then took the design back to the tools their company approves.
How much does it cost?
The Sprint is £1,750 plus VAT. Most marketers on our programmes are company-sponsored, and the sponsorship email in the section above gives your manager the case.
What happens after the 4 weeks?
You keep building. The on-demand content and every session recording stay available for 3 months, and the playbooks and the quality toolkit are yours to keep and reuse for the next agents you build. You also receive a certificate of completion, and you leave with 5 working agents and a Showcase recording to show for it.
When does the next cohort start?
The next cohort is in planning. Register your interest and tell us when you can join. You will be the first to hear the dates.